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Why choose franchising over going it alone?

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Owning and running your own business is a dream for many people, but it’s easy to be put off by a lack of experience. Starting a new venture on your own is always going to be a tough ask. So why not rely on the expertise and guidance of a franchisor?

There are so many things to consider when you decide to take on a new business venture:

  • How much will you need to invest?
  • What premises and resources will you need?
  • How many staff will you need to recruit? And how will you train them?
  • How will you promote your new business?
  • What are your expectations for growth?

…and much more besides.

It can all feel so overwhelming that, whether you’re an individual or a couple of partners looking to go into business together, it becomes a struggle to even know where to begin.

This is where franchising can prove to be a beneficial solution. Franchisors, like SureCare, support budding business owners by providing a launchpad for setting up and running their own operations. As a franchisor, we have decades of specialist knowledge and experience in how to run a business in the home care sector, allowing us to develop and refine our business framework.

SureCare has helped dozens of franchisees across the country to utilise our tried-and-tested business model, receive comprehensive training and advice, and experience considerable growth in the market. This, in turn, allows our franchise owners to spend more time focusing on their goals and delivering quality services to people in their local communities.

Freedom and flexibility

When it comes to starting your own new business, many people choose to do it for the freedom to have their own direction and make their own decisions. For that reason, it’s common for entrepreneurs to be a little hesitant towards franchising in case the franchisor demands that certain processes must be done their way.

We can’t speak for every franchisor in the world, but here at SureCare we promise a high level of flexibility in running your business your own way. Other than ensuring you adhere to care quality compliance guidelines, SureCare allows franchisees to chart their own course in providing as many different services to people in their own defined geographical territory.

This flexibility allows operators to employ their own staff members and set their own targets for revenue and growth. In addition, many of our existing franchisees have also reached out to local charities and organisations to lend a hand with fundraising and voluntary work. With a SureCare franchise, you’re in complete control of your own destiny.

Cooperation and reputation

Whilst SureCare allows you the opportunity to manage your business how you want, you’re never completely alone. Sometimes you may need someone to turn to for specialist advice or assistance in recruitment and marketing. This is where operating your new business as a franchise comes with unique benefits.

Right from the very start, our franchising support team are always on hand to provide help in all aspects of business. You’ll be put in contact with dedicated business development managers to guide you in making the right decisions for your business. And if you need a bit of refresher training, accounting support or promotional materials in future, SureCare Head Office is just a call or email away.

Starting a new business as a franchise also allows you to benefit from SureCare’s brand. As one of the leading and most trusted names in home care provisions nationwide, our strong reputation boosts your business and drives customer engagement from day one.

If you’ve been thinking about starting your own business – either alone or with a partner – we’d love to speak to you about a potential franchising opportunity at SureCare.

No previous care sector experience is necessary, as we can provide our industry knowledge and expertise. All you really need is to demonstrate the commitment and passion to run your own business that will benefit the lives of people in your local area.

For further information on franchising and to arrange a discovery session with SureCare, give us a call on 01244 321 199 or send an email to and let’s get the ball rolling!



"We chose a franchise because it gives support on time-consuming issues such as policy, procedures and legislation, so it left us free to provide care. When we started out eight years ago, we were the sole carers, as well as looking after the marketing the business. Today we have 60 staff providing care for more than 100 children and older people."

Caron Oldreive & Cheryl Hawksworth, Doncaster

"I have worked in Care Sector as a Senior Social Worker over 16 years and I am therefore fully aware that the compliance, quality assurance and legislative framework are very complex and time consuming. I chose a SureCare franchise to tackle time consuming issues so that I am able to concentrate on business development, relationship building, market growth and staff training. I now have more than 109 service users and, with the support of SureCare, our weekly hours have more than tripled in 18 months and we are looking to double them again by summer 2017."

Sami Haider, Southend